Podcasts are a powerful medium to share your success story with your target customers and establish you as an industry leader. It helps to forge a valuable connection with your customers in a unique and convenient way. These 6 podcasters have defined their own success stories from scratch and have met their business goals through podcasting.
John Lee Dumas owns and hosts Entrepreneur on Fire, a top-ranked business podcast that interviews the most inspiring entrepreneurs in the world. The EOFire business podcast has been awarded the best of iTunes with over 1200 interviews of successful entrepreneurs.
It all started when John felt trapped in his job where he was inspiring nobody. “I just wanted freedom. I just wanted to do a work that inspires others”. He was drawn to podcasts while driving to work. Then, there was no turning back after he found his Ah Ha moment:
“I knew that I loved listening to interviews, and I also loved learning how Entrepreneurs had succeeded in their niche. A concept of what I considered a perfect show began to form. A show that would tell the STORY of the featured Entrepreneur. Their failure, lessons learned. Their AH-HA moment, and steps taken to turn that moment into success, and a Lightning round of questions each more interesting than the last.”
John continued with his inspiration and stuck with his goal of providing as much value as possible and gain followers and fans that benefitted from this content.
John has hit his stride ever since the last podcast was launched on September 22nd, 2012 and continues to inspire millions of people through his four flagship podcasts: The Fire Nation, Podcasters’ Paradise, WebinarOnFire, and coming soon, The Fire Path.
Jaime Tardy is the owner of the podcast Eventual Millionaire and author of a blog and a book with the same name. She has interviewed over 250 multi-millionaire entrepreneurs.
Jaime Tardy was always intrigued with the idea of making a million dollars since childhood. She followed the supposed path of going to a great school, working full-time in college and having an expense account by the age of 22. But eventually, she found herself with over $70,000 in debt. What bothered her more was that the job she had was dreadful, and she hated it. Determined to crush her debt, she quit her job and looked for inspirations. Then, she came up with the brilliant idea of interviewing successful entrepreneurs. She invested in this idea which catapulted to a six-figure business.
Her podcast had 30,000 downloads in the first month of its release. The Eventual Millionaire podcast offers business advice for aspiring millionaires who can learn from the failures, tips and success stories of millionaire entrepreneurs. Jaime Tardy explains who an eventual millionaire is and what drives her to continue podcasting:
“An Eventual Millionaire is a person who knows they will be a millionaire, eventually. But they are dedicated to becoming a millionaire on their own terms. They want an enjoyable business and an enjoyable life.
I like to help people put money back in its place. Where people control money and money doesn't control people.”
Timothy Ferriss is a successful podcaster who has carved out a unique niche for himself. He has amassed a long list of records and achievements. Newsweek has termed him as the “world’s guinea pig”. The New York Times terms him as “a cross between Jack Welch and a Buddhist monk”.
The author of 3 bestselling books, well-versed in 5 languages, and an angel investor, his podcast – The Tim Ferriss Show is ranked #1 across all of iTunes. It has also been awarded the “Best of 2014” and “Best of 2015”. His podcast has over 50,000,000 downloads. His podcast episode with Jamie Foxx has been voted as the “Podcast Episode of the Year” in 2015.
His podcast list of guests include Arnold Schwarzenegger, Jamie Foxx, Edward Norton, Ed Catmull (President of Pixar), Tony Robbins, Peter Thiel, Rick Rubin (legendary music producer), Reid Hoffman (LinkedIn), Jon Favreau (Director/writer), Mike Shinoda (Linkin Park), Neil Strauss (7x NYT bestselling author), and dozens more.
Tim’s podcast features world-class performers who contribute to wide-ranging areas of expertise: from investment, sports, and business to art. He aims to analyze the strategy of success, derive valuable lessons, and break down tips for his millions of followers. He considers his podcast as a personal development podcast.
Pat Flynn is the owner of Smart Passive Income blog and podcast which is a top-ranking business podcast in iTunes and has been featured in the New York Times. The SPI podcast has been downloaded over 18 million times.
This idea for an enormously successful blog and podcast started in 2008 when Pat Flynn was laid off from his architectural job. He was inspired by a podcast to start his own online business and blog. Eventually, his podcast went live in July 2010. Since then, it had over 250,000 downloads and was featured as the top podcast in the Business and Marketing and Management category in iTunes.
He is now making a decent living from the online business by spending just 2 hours every month on it. He is an inspiration for budding entrepreneurs who can learn from his passion, drive and hard work to succeed.
He traces his success and presents it in the transparent form for everyone to see.
“Earning any type of income online takes a lot of hard work, a lot of patience and a little bit of luck too, although I honestly believe we create our own luck.
I know I have an inspiring story and I am here to inspire you too, however, I want to do it the right way. I speak only from my experience and please don’t feel like you owe me anything because of it. This is my way of paying forward the amazing things that have happened to me.”
Amy Porterfield is a social media strategist, Facebook marketing expert, co-author of “Facebook Marketing All-In-One for Dummies”, and a successful online entrepreneur. Her podcast, Online Marketing Made Easy, has over 100,000 downloads every month. She explains how to monetize online marketing and blogging through her podcast.
Amy Porterfield wanted to escape the world of corporate America to chase her dreams of entrepreneurship. She had an awesome stint with Harley Davidson and later worked as the Director of Content Development for Tony Robbins for six years but she yearned for the freedom to embark on her journey of self-employment.
She figured out that her passion lies in helping small business owners achieve greater success through powerful strategies. Her podcast significantly helps her achieve her mission. The podcasts episodes are chiefly focused on sharing actionable lead-generation strategies, tips to grow email list and turning customers into brand advocates. Her podcast aims to help users rock social media and content marketing.
Today, Amy is among the most popular podcasters for entrepreneurs around the world. Her podcast helps entrepreneurs to increase online traffic, forge connections with the target customers, expand the email list and boost revenue. Many entrepreneurs listen to her podcast to learn how to build strong social media strategies and leverage their online marketing.
She states her value as, “Social media should be something you enjoy, not dread.”
“I believe that social media is crucial to business today—but I don’t believe it needs to be stressful or take up hours of your life.”
Daniel H. Pink is the author of five best-selling books based on the topics of business, work, and management. His books have been translated into 34 languages and have sold more than two million copies. This New York Times best-selling author’s books include To Sell Is Human, A Whole New Mind, Drive, The Adventures of Johnny Bunko, and Free Nation. He has been featured in one of the most viewed TED talks.
His latest book, To Sell is Human is being translated into 27 languages. It has won the year’s book on marketing in the form of American Marketing Association’s Berry Book Prize.
Daniel Pink got inspired for podcasts and came up with Office Hours. He terms his podcast as “Car Talk” … for the human engine. He invites a special guest and discusses listeners’ questions about their business, work, and life and more.
If your business is interested in connecting with the general audience, then the Office Hours podcast is a rewarding medium.
Take inspirations from these podcasters and dive into the world of podcasting.