5 Ways to Turn Your Podcast into a Revenue Generating eBook


5 Ways to Turn Your Podcast into a Revenue Generating eBook
Beth Worthy

Beth Worthy

12/11/2020

 

You have a successful podcast with a decent number of regular listeners. So how about increasing your reach, doubling your audience, and generating some extra income? Well, all this is very much possible by repurposing your podcast content into a revenue-generating eBook.

eBooks are great to garner traffic to your podcast. They can be used for email marketing campaigns and lead generation. Creating an eBook can be taxing, but with some extra efforts, you can take your content from one platform to another.

If you are skeptical about not getting enough audience for your eBook, here are a few reasons why your eBook would be a great hit as well:

  • Your audience seeks knowledge, and what better way to impart it through your eBook
  • Your audience loves your podcast, and they will appreciate your eBook too
  • They look up to your podcast for expert advice or insight 

You already have enough content to repurpose and all the good reasons to start an eBook.

Let us check out ways to turn your podcast into an eBook:

1. Focus on a theme

When you research for your podcast, consider your battle as half won. The materials collected for your podcast can be repurposed for your eBook. Go through your podcast library and categorize them into different themes, like mental health, sports, career talks, etc. By now, you would be familiar with the kind of topics your audiences prefer. So start with the podcast transcription of those topics that are enticing, and you will be on your way to creating a successful eBook. 

2. Podcast Transcription

Once you have collected and analyzed your content, the next step is transcribing. You can easily transcribe your podcast show manually, but it will take a few hours or longer, depending on the length of the audio file. Instead, you can use various speech-to-text converting software or get professional audio transcription services like GMR Transcription on board for an error-free transcript.

Points to remember while transcribing an interview:

  • When doing an interview transcription, get written permission from your podcast interviewees.
  • Share the draft of the transcript for the interviewee to review before sending it to print.
  • Use the interviews only to supplement your stories or research. The eBook should build your brand, not of your guests.

Also Read: How to Get Your Podcast Transcribed

3. Edit your eBook

When writing an eBook, make sure you write in the same tone as you speak to your audience.  Remember, your audience will connect to your eBook only when it resonates with the thoughts of your podcast show. 

It would be best if you also wrote an introduction and a conclusion for your eBook. This may take most of your time and test your writing and editing skills. This helps to give your users an introduction to your book and wraps it up properly. Once your first draft is ready, bring in a content editor to proofread and improve your writing, an indispensable part of publishing.  

4. Get your eBook polished by professionals

Creating an eBook is no child’s play. Once you have your book ready, you need to get copyright filings and the ISBN number. You also need to get a decent book cover and layout design. But there is no need to panic as there are graphic designers who can do all this and much more. Even your publishing house can help here. With a little investment, you can bring life to your eBook that it truly deserves and make it sell. 

Cutting costs by not hiring professionals will only make your eBook look half-baked and will not help build your brand. To successfully launch your eBook, let the experts provide their best work on it. 

5. Generate revenue with your book launch

Suitably marketing your eBook will determine its success or failure. You will need to figure out ways to distribute your eBook, then upload it, and wait for it to get published. This is a time-consuming process. Next in line is the pricing - there are many tools available to help you find the right pricing. The last stage is promoting your published eBook.

The first place to promote your eBook is your podcast. You can also connect with fellow podcasters, bloggers, and book reviewers to promote your eBook. You could also throw a lunch party if you have the budget. Additionally, use websites, emails, and social media for promotions. 

So there you have it - 5 ways to get your podcast converted into an eBook. Curate your desired content, edit it well, get a good cover designer in place, and promote it wholeheartedly. As far as transcription is concerned, you can rely on a professional transcription provider like GMR Transcription for a quick turnaround along with a guarantee of 99% accuracy. 
 

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Beth Worthy

Beth Worthy

Beth Worthy is the President of GMR Transcription Services, Inc an Orange County, California based company that has been providing accurate and affordable transcription services since 2004. She has enjoyed success at GMR for almost ten years now and has helped the company grow. Within two years of Beth managing GMR Transcription, it had doubled in sales and was named one of the OC Business Journal’s fastest-growing private companies. Outside of work, she likes spending time with her husband and two kids.