Each year more and more women follow their dreams and rise to the challenge of starting their own businesses. However, traditionally entrepreneurship is a male dominated pursuit. As such, there are several common obstacles that female entrepreneurs must overcome to achieve success. The following details how you can accept these challenges and rise above them.
As so many successful entrepreneurs are men, it can be tempting to adopt male traits in order to get ahead. Resist the urge to take a stereotypical male attitude. Instead, be yourself and have confidence in your own abilities and strengths. If you have to act like someone else to land a job, then the job isn't a good fit for you.
On the flip side, while it isn't healthy to try to act like men, it also isn't healthy to let emotion and nurturing tendencies get in the way of running a company. Typically, men see a business in terms of the bottom line. Many women are more invested, which can hold them back from making tough decisions.
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As the majority of entrepreneurs are men, women often feel isolated. There simply aren't enough females to provide positive role models for their fellow entrepreneurs. It's important to seek out opportunities to connect with other women, such as women-focused networking conferences and workshops.
While every individual who starts a new company struggles to maintain a healthy balance between family and work, women feel the pressure more than men. You can't beat yourself up over little things, like missing a family dinner once in a while.
The reality of any start-up company is that there is a possibility of failure. Even if you are successful with your initiative, there will be major obstacles along the way. Amidst these challenges, you can't let your negative inner voice get in the way of speaking up, taking action, or moving outside of your comfort zone.