The Value Transcription Can Bring to Your Next Conference


The Value Transcription Can Bring to Your Next Conference
Beth Worthy

Beth Worthy

9/6/2019

Hosting a conference? If so, you should consider transcribing the content presented by the keynote speakers. 

Most conferences record presentations as video or audio for historical purposes. But what about transcribing the content?

Failing to convert the content to text makes firms miss valuable opportunities to reach more people and have a greater impact.

Use Transcription Services to Get More Value from Your Conferences

In today’s world, where customers are bombarded with information from all angles, text is proving to be the ideal form of content consumption.

Keynote video content can be transcribed and formatted into notes for quick skimming, and important points can be highlighted for easy understanding. Moreover, text files are easier to share.

Here are a couple of ways in which you can use transcription services to extract more value from your next conference.

Update Absent Attendees

Did some employees or clients miss the conference?

You can still ensure they get the information that was presented by transcribing and formatting it as a PDF document.

The document can contain highlights of the keynote and accompanying footnotes. PDF documents can be easily emailed to everyone who did not attend the conference.

Spare the Audience from Taking Notes

During conferences, speakers love engaging with the audience, giving them gems on the topics they are presenting.

This engagement may involve using examples or requiring the audience to participate physically in various activities.

The engagement sessions are crucial to imparting knowledge to the attendants

Transcribing keynotes will save the audience from having to take during the presentations.

A conference transcription company can do the notetaking for you, leaving your audience free to participate fully in the keynote.

Develop Content Marketing Materials

Keynote presentations can make great marketing content for your business.

A meeting transcription company can transcribe your conference speeches into text.

You can then format the text document into PDF reports, which you can offer on your website for lead generation.

Easy Content Accessibility through Subtitles

By using business transcription services to create an accurate transcript, you can use this to create subtitles for your keynote presentation for easy consumption by people who may have missed the conference.

When videos have subtitles, your prospects, and customers can get the information presented through reading rather than listening.

Your audience will also get the information you intended when they are in noisy places.

Subtitles are also handy when you have speakers with difficult-to-understand accents.

Reach Foreign Audiences

Transcribing conference content also makes it ready for translation, which is crucial if you are targeting foreign audiences.

Providing your meeting content as translated text is beneficial for both employees and customers who may not speak English.

Professional translators can capture the speakers’ words directly from an audio or video file. However, when the content is transcribed, translating it will be easier and faster.

You can get more value from your conference by transcribing your speakers’ keynotes. The above are some of the reasons why you may want to transcribe your next conference.

Also Read: Why You Should Transcribe Conferences

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Beth Worthy

Beth Worthy

Beth Worthy is the Cofounder & President of GMR Transcription Services, Inc., a California-based company that has been providing accurate and fast transcription services since 2004. She has enjoyed nearly ten years of success at GMR, playing a pivotal role in the company's growth. Under Beth's leadership, GMR Transcription doubled its sales within two years, earning recognition as one of the OC Business Journal's fastest-growing private companies. Outside of work, she enjoys spending time with her husband and two kids.